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Vantage Discovery uses AI to disrupt the market


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Vantage Discovery is a company that uses AI (artificial intelligence) to improve search features on online shopping websites (e-commerce).

They created a tool that works with Salesforce’s Commerce Cloud, which helps online stores offer better and more personalized search results to customers.

Instead of just relying on keywords, Vantage’s AI can understand complex searches like looking for a dress for a specific event or style.

This AI tool also allows people to search for products based on pictures they upload, offering more tailored results.

The startup was founded by former Pinterest employees, and they are using their experience to make search results more personalized and better suited to shoppers’ tastes.

Cooklist, a grocery app, is already using Vantage’s tool to give better results, such as suggesting recipes based on ingredients users buy.

Investors such as Twitter co-founder Biz Stone and Pinterest co-founder Evan Sharp have supported the company, raising over $16 million so far.

The aim is to help e-commerce businesses provide smarter, more accurate results to shoppers, making it easier to find what they’re looking for.





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